Te Arawa Tupuna<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tClient : Mokoia Intermediate<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\tConceptual Design, Moodboards, Character Development (Uenukuk\u014dpako & Rangiteaorere), W\u0101hine Concepts, Tikanga Integration, Illustrated Concept Sheets<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBrief<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tNative Industries was commissioned to develop a character design proposal for Mokoia Intermediate that reflected the kura\u2019s kawa and tikanga through visual storytelling. The brief focused on creating t\u016bpuna-inspired characters that expressed key values of creation, life, and conduct, while giving the kura a strong and culturally grounded visual foundation for future storytelling.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tProject<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tOur approach combined conceptual design, moodboards, and character development grounded in kaupapa M\u0101ori values. We developed Uenukuk\u014dpako to embody resilience, strength, and determination, and Rangiteaorere to represent humility, wisdom, strategy, and leadership through service. Alongside these, we explored w\u0101hine concepts to bring balance, strength, and diversity into the visual language. Each design was shaped to reflect the kura\u2019s tikanga and kawa with cultural accuracy and resonance, supported by illustrated concept sheets to guide future creative development. The outcome was a set of powerful visual concepts that captured both the strength and humility of Mokoia\u2019s t\u016bpuna.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t![\"\"](\"https:\/\/nativeindustries.nz\/wp-content\/uploads\/2026\/04\/Screenshot-2025-09-07-181806.png\")
\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t![\"\"](\"https:\/\/nativeindustries.nz\/wp-content\/uploads\/2026\/04\/tupunaoarawa1-676x1200.jpg\")
\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"Scope: 2D Animation, Storyboarding, Illustration<\/p>\n","protected":false},"author":1,"featured_media":753,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio-types":[6,7,9,3],"class_list":["post-739","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-types-animation","portfolio-types-illustration","portfolio-types-project-management","portfolio-types-visual-identity"],"_links":{"self":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio\/739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=739"}],"version-history":[{"count":16,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio\/739\/revisions"}],"predecessor-version":[{"id":773,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio\/739\/revisions\/773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/media\/753"}],"wp:attachment":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=739"}],"wp:term":[{"taxonomy":"portfolio-types","embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio-types&post=739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Client : Mokoia Intermediate<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t Conceptual Design, Moodboards, Character Development (Uenukuk\u014dpako & Rangiteaorere), W\u0101hine Concepts, Tikanga Integration, Illustrated Concept Sheets<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Native Industries was commissioned to develop a character design proposal for Mokoia Intermediate that reflected the kura\u2019s kawa and tikanga through visual storytelling. The brief focused on creating t\u016bpuna-inspired characters that expressed key values of creation, life, and conduct, while giving the kura a strong and culturally grounded visual foundation for future storytelling.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Our approach combined conceptual design, moodboards, and character development grounded in kaupapa M\u0101ori values. We developed Uenukuk\u014dpako to embody resilience, strength, and determination, and Rangiteaorere to represent humility, wisdom, strategy, and leadership through service. Alongside these, we explored w\u0101hine concepts to bring balance, strength, and diversity into the visual language. Each design was shaped to reflect the kura\u2019s tikanga and kawa with cultural accuracy and resonance, supported by illustrated concept sheets to guide future creative development. The outcome was a set of powerful visual concepts that captured both the strength and humility of Mokoia\u2019s t\u016bpuna.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Scope: 2D Animation, Storyboarding, Illustration<\/p>\n","protected":false},"author":1,"featured_media":753,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio-types":[6,7,9,3],"class_list":["post-739","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-types-animation","portfolio-types-illustration","portfolio-types-project-management","portfolio-types-visual-identity"],"_links":{"self":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio\/739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=739"}],"version-history":[{"count":16,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio\/739\/revisions"}],"predecessor-version":[{"id":773,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/portfolio\/739\/revisions\/773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=\/wp\/v2\/media\/753"}],"wp:attachment":[{"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=739"}],"wp:term":[{"taxonomy":"portfolio-types","embeddable":true,"href":"https:\/\/nativeindustries.nz\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio-types&post=739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Brief<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
Project<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"